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Create Awareness

Being truly aware of what accessibility and inclusiveness mean, what the landscape looks like, and how it can benefit your organization in multiple ways is a precondition for improvement.

We have the capability to provide the guidance needed to make organizations aware by informing them about the importance, explaining the different needs of different people, showing the benefits, and focusing on people, tools, and processes.

The creation of awareness is an ongoing process where everyone in an organization has its role and responsibility, no one excepted.

This provides a clear WHY for accessibility and inclusivity, and together with a Gap-Analysis (the HOW) decide the WHAT to embed all successfully.

Man with prosthetic leg climbing a difficult rock formation with text: “Are you aware of the road ahead?”

Intro to Accessibility

1 Why accessibility is important

person using a braille device in combination with a laptop
  • 40% of people need accessible digital solutions
  • It affects most people in their lifetime, and family plus friends
  • The number of people with accessibility needs is growing
  • User expectations are high
  • For employees as important as for customers

2 More than just websites

a compass showing the needle pointing  to text quality
  • Skills for accessibility are increasingly in demand
  • The new quality standard
  • Reputation and competition
  • The legal pressure
  • Prevention instead of cure

People with disabilities and older people often have:

elderly man holding his hand behind his ear
  • Hearing loss
  • Impaired vision
  • Poor hand control
  • Need help with comprehension
  • Need help to remember things
  • Multiple disabilities

Organizational Accessibility Awareness

Being aware of the needs of people with disabilities and the elderly and how they use digital products is a good start to becoming more inclusive.

But what does that mean for your organization? What benefits and insights do you need to gain? Who and how should employees be involved? And what changes do you need to implement to transform successfully?

What are the organizational challenges?

The fundamental themes of accessibility awareness remain unchanged:

  1. Grasp Understanding and Barriers you encounter
  2. Operational Gains and Applied Comprehension
  3. Embedding Changes for Processes and Employees
A young businessman is holding a whiteboard showing the text “How to Gain Organizational Awareness”.

Benefits of Accessibility Awareness

Being truly aware of what accessibility can do benefits your organization in multiple ways.

The Business Cases

  1. Legal
  2. Commercial
  3. Ethical
  4. Innovation
  5. Competitive Advantage
  6. Improved User Experience

The Business Insights

  1. Business Goals
  2. Organizational Gains
  3. Return of Investment (ROI)
  4. Staff Motivation
  5. Value of Diverse Perspectives
  6. Certified Organization

Expand Awareness

Provide insights

  • Understanding Customer Needs
  • How People with Disabilities use sites and apps
  • Understand Scale and Importance
  • Lead, Drive, and Deliver
  • Current position and next steps

Responsibilities

  • All roles make a difference
  • Teams Thinking
  • What can you do now
  • Power of Communication
  • Comfortable Atmosphere

Embed in Organization

The People

  • Inspire Staff
  • Expanding Thinking
  • Onboarding People
  • Senior Leaders
  • Product Owners
  • Design, UX, and Developers
  • Communication

Tools and Processes

  • Bespoke Policies and Plan
  • The Accessibility Journey
  • Assess Organizational Goals
  • Development Life Cycle
  • Tools
  • Support

We help organizations

Gap-Analysis

Comprehending the current status of your organization’s culture and processes through an evaluation of the relative performance in delivering inclusive and accessible products and services.

Maturity Progress

It is insufficient to make individual products in an organizational silo accessible. It is of critical importance that an organization establish repeatable internal processes and methods.

Accessibility Audits

Audits for accessibility provide insights if the already build product conforms to the global standard WCAG (Web Content Accessibility Guidelines).

We help to focus on accessibility barriers

“While there are many diversity groups in the world today, people with disabilities is the only one with a dependency on information technology…and in particular, accessible information technology.

Without it, people with disabilities are confronted with barriers to the digital world, depriving them of access to employment, goods, services, entertainment, information, and other aspects of modern daily life that others take for granted.

Unfortunately, the progress towards eliminating these barriers is still too slow.”

Jeff Kline
Strategic Advisor